In today’s trends Search Engine Optimization (SEO) is constantly changing and updating their strategy. It will big affect to most of all websites to compare last year. Nowadays one most important factor is constantly gaining which is Social Media. A recent research conducted by Search metrics looked at how high-ranking websites use ranking factors in a different way than pages placed promote back in the Google search results.

Impact of Social Media in SEO

In recent study, Social Media is the important role play in SEO. Social signals are playing a huge role in website ranking today. Overall, websites that have a better social media signals to have a good for online marketing and SEO for rank higher. It’s not use for higher ranking but brands needs to share good and eye-catching quality content to their followers and friends will appreciate and share with their networks.

Here are 3 important ways social media power:

1)     Good Social Signals: There are Tweets, +1s, Likes, Shares, and Pins etc. that people attribute to the page. The more and more social signals describe the overall SEO value of the sites.

2)     Mentions: The references to a business names, address and phone numbers on external websites, including social networks.

3)     Backlinks: Talk about the links on other domains that direct back to the websites. That creates a presence on social media sites in a natural way to get backlinks.

E-commerce and Social Media

Most of E-commerce websites, organizations and company need to use social media strategies to increase the attention of customers and new visitors. Here are some top social media websites for any organizations or E-commerce businesses.

1)     Google+: Google+ is very important and new social sharing platform that many brands and products have now utilized, it offers a great potential for Search Engine Optimization. Its Google’s own networks so that more popular your brand on Google+, the higher you’re likely to get rank.

2)     Twitter: One the other most useful social sharing platform for e-commerce business is Twitter. It have one of the most extensive populations of users and for SEO prospective, tweets, re-tweets and favorites are some of the useful social signals on the web. You can share good content on your Twitter audience and their followers for ranking possible can increase.

3)     Pinterest: Many E-commerce brands and products can target their niche audiences on Pinterest by pinning brand or product images related to their industry. There are SEO benefits to be profitable from these social networks. Pinterest profiles rank better in major Search Engines like Google, Yahoo, and Bing etc. in addition to providing many backlinks for your websites.

So that Social Media has been constantly growing up and shows no sign of slowing down. The good news is Social Media Strategy is comparatively simple to implement and gives a huge payoff when done correct.

 
We all know that Google has announced Penguin update at last week, it will affect the SEO copywriting but the update affects more than just copywriters. After Google Penguin 2.0 update most of webmaster thinks that it is not possible to rank well in Google search engine because when they get better ranking in Google search engine, Google release his updates and they have lost their ranking on it.

Google Penguin Update 2.0

Here is some SEO Strategy you can apply to save your site with Google Updates:

Guest Posting/Blogging

You have use the good meaningful Guest Blog content and post on guest post sites. You have to submit your fresh, unique and better content on guest post sites for review with one or two links only but don’t use more than two links because it is a part of spamming techniques. If they will accept your content which you have posted on their guest post sites, it’s a plus point for your website. Before you submit your content on guest post site, you will know that site’s qualities such as Page Rank, Domain Authority, Site Structure, Number of Backlinks, Quantity of Pages etc.

Avoid low-quality and low-relevance links

Always use fresh content to your websites, Google basically talks about links that are contained in content with no relevance like spammy or highly spin content. Avoid keyword stuffing and don’t over optimize your website copy.

Question Answers Strategy

One of the best ways that helps you increases your site ranking that is Question Answer sites. You have to use Question Answer sites such as wiki, yahoo, stack overflow and etc. you have easily give the question’s answer like a professional and put in your site link be carefully. If you insert your sites link in it with any spam strategy than you will banned from that site and your other question-answer’s all will be removed. It is the new SEO strategy that is used by most of good webmaster and they have got better results quickly today.

Analyse And Remove your Bad Back links

Analyse your sites backlinks and download the list of links pointing to your websites from Google’s Webmaster Tools. You have use any link-analysis tool or go through them manually or contact website owners in order to remove those backlinks which are “Spammy”.

Use Google Disavow Tools

You can use Google Disavow tools to remove your spammy backlinks. If you cannot remove your backlinks through asking the webmasters, you may want to use Google’s Disavow Tool. Generally, you are telling the Google that you do not want those links and they shouldn’t consider with regards to your ranking. It’s very simple tool which you use it. Go head to the Disavow URL Page and upload your links text file that you’d like to ignore. After simply add the URL of each page that you want to remove on a single line along with any efforts you have tried to remove the links. Here are some following things you should always Avoid Or Pay Attention to get success in the post:

Following Things You Should Always Avoid
• Keyword Stuffing
• Over Optimization
• Paid Links
• Duplicate or Spammy Content
• Article Marketing Spam
• Link Exchange
• Forum Profile Spamming
• Unnatural Links

Following Things You Should Pay Attention
• Author Rank
• Local Listing
• Content Marketing
• Produce Quality Content
• Fresh and Unique Content
• Brand Mentions
• Google Authorship
• Local Listing
• Social Media Signals
• Diverse Anchor Text
• Remove Links with no Value
• Follow Webmaster Guidelines

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    SEO Consultant Ahmedabad offering cheapest price SEO Services in India first time. Keep on touch with us and rank your site as well as Social Profiles in Google's first page now.

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